NeoDay Loyalty: Points, Tiers, Rewards

Design loyalty programs with the primary layer of successful loyalty; member cards, points, tiers, coupons, reward shops, redeem options, and more.

A flowchart diagram showing a progression of connected NeoDay Loyalty icons representing steps or layers of actions, including a play button, an alert, forward arrows, an email, a fork in the path, and a megaphone.

Points & Tiers: Base of your loyalty program

The first layer of a successful loyalty starts with points, tiers, and rewards. This foundational loyalty points program drives consistent customer behavior and forms the basis of a scalable loyalty points system. It creates a strong base for continuous, deeper engagement while making it easy to redeem rewards. Without a strong rewards points program in place, even the most advanced tactics can fall short of delivering lasting value.

A smiling young man holding his phone with NeoDay loyalty platform UI elements floating around him. One element shows '+100' points and another shows 'neo' with a loyalty currency balance of 300 points and a separate 'plus 50' bonus.
A NeoDay mobile app interface showing customization options for a digital loyalty card, including a custom color palette and the ability to upload a background image.

Loyalty that match your brand

Deliver loyalty experiences that look and feel like your own, without needing any IT skills. Our platform offers deep customization. From visuals, interactions, to components that are tailored to match your brand identity across web, SDK integrations, or as a stand-alone app. 

Every element is designed to blend into your digital ecosystem, ensuring a consistent, premium user experience on iOS, Android, or web without touching any line of code. Whether it’s a branded button, a tier progress bar, or checkout pop-ups, the experience feels like a natural extension of your brand.

NeoDay Loyalty - Platform Capabilities

Member card

Member card

Deliver a branded, scannable member card with tier-based variations and flexible formats—QR, barcode, or alphanumeric.

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Loyalty points

Loyalty points

Reward and retain customers with a flexible points system—fully customizable for earning, redeeming, and driving loyalty behaviors.

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Loyalty tiers

Loyalty tiers

Define custom rules per tier to tailor the experience. Users are motivated to stay active to maintain or advance their tier, unlocking better rewards.

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Reward shop

Reward shop

A Reward Shop where users redeem points for valued rewards—integrated with unlimited partners and PSPs for flexible, scalable fulfillment.

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Multi-currency

Multi-currency

Let users pay with real and loyalty currency—individually or combined. Drive value, increase flexibility, and offer deeper rewards.

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UniQodes

UniQodes

Identify and engage users with unique, scannable UniQodes—perfect for tracking activity, linking profiles, and triggering rewards.

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Coupons

Coupons

Distribute digital coupons via app, email, or POS—fully configurable in format and logic, and tailored for every user or campaign.

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The neod.ai platform showing user profiles for Emma Weaver and Ben Nolan, with predictions and churn risk analysis

NeoD.ai Engine -
Intelligent Loyalty

Forget one-size-fits-all. NeoD.ai learns in real time, predicts what each user is likely to do next, and tailors every interaction to feel like it was made just for them. One shopper gets a perfectly-timed reward challenge; another, a next-best offer that hits the mark.

 

AI-powered rewards that motivate your customers

The secret? Smart AI that keeps your loyalty program relevant, motivating, and just challenging enough to spark action without ever pushing beyond reach. No two customer journeys are alike, and that’s exactly the point.

Member card system

Drive engagement from the first touchpoint: create a dynamic, branded experience with fully configurable member cards. Customize visuals, user details, and quick links. With support for QR codes, barcodes, and alphanumeric formats, it’s a flexible way to bring your loyalty program to life.

 

Digital membership cards for every tier

Digital member cards can be updated in real time to reflect tier changes, new rewards, or seasonal branding. For example, a silver member might see their progress toward gold, while a top-tier customer gets instant access to exclusive perks. Seasonal campaigns, like holiday or summer themes, can refresh the look and feel.

A premium digital NeoDay loyalty card displaying a QR code, the NeoDay brand, and card details such as a unique ID and active status
A smiling man looking at his phone while holding a coffee. Floating NeoDay loyalty platform UI elements show a '+100 Added' notification and a loyalty card with '300 +50' points.

Loyalty points

Reward and retain customers with a highly customizable loyalty points system. Whether it’s purchases, referrals, reviews, or app usage, you define how points are earned and redeemed. Support for complex earning rules, bonuses, and unlimited currencies gives you full control to align your loyalty points program with real business goals.

 

 

Flexible loyalty points earning & redemption

NeoDay adapts to any market or vertical making it easy to design targeted incentives that drive consistent engagement. From extra points on high-margin products to personalized bonus challenges, the system ensures every reward collected via points feels meaningful.

Loyalty tiers

Keep customers coming back with a structured loyalty tier program that rewards ongoing engagement. As users climb loyalty tiers, they unlock enhanced benefits like free shipping, exclusive offers, or early product access.

 

Customizable tier system

Each tier is fully configurable, allowing you to define rules, thresholds, and rewards that align with your strategy. Integrated with your loyalty points system, tiers can update in real time to reflect progress and milestones. It’s a proven to foster lasting relationships through a flexible rewards points program.

A NeoDay loyalty program UI showing a 'Silver Member' tier with 700 out of 1000 points, along with a list of benefits including a birthday gift, early sales access, and a 10% discount
Two NeoDay Loyalty Program reward shop cards are shown side-by-side, one for a 'Bottle of Soda' that costs €1 plus loyalty points, and another for a 'JBL Go3' speaker that costs €50 plus loyalty points.

Reward shop

Boost engagement with a customizable Reward Shop where members redeem loyalty points for their favorite rewards. From physical products to exclusive perks, it offers a personalized way to recognize loyalty. Turning every interaction into a reason to stay connected with your brand.

 

Reward store that feels like e-commerce

The shop can integrate with unlimited reward partners, each with their own PSPs, giving you full flexibility to scale your rewards points program. Tailor offers to different regions, currencies, and customer groups. All within a loyalty reward store that’s as advanced as any e-commerce platform.

Multi-currency

Let customers pay in every way they want. This multi-currency capability is fueling flexibility, spend, and customer satisfaction. NeoDay supports true multi-currency transactions, allowing payments with real money, loyalty points, or a mix of both.

 

 

Pay with points, cash, or both in your loyalty points program

This flexible capability empowers you to design a loyalty points program where points can be combined with cash to unlock deeper discounts, limited-time bundles, or premium rewards. It enhances the appeal of your rewards points platform, while driving incremental spend, higher engagement, and stronger loyalty.

A NeoDay loyalty platform UI showing a reward card for a JBL Go 3 speaker that can be purchased with a combination of Euros and loyalty points, along with a slider to adjust the payment mix.
A NeoDay digital coupon with a unique QR code and a redemption code for use on a website

UniQodes

Capture customer data from every interaction with UniQodes. This unique, scannable code connects offline and online touchpoints perfectly. Whether printed on packaging, added to receipts, emailed, or embedded in campaigns, they identify users instantly and trigger personalized actions.

 

Smarter loyalty points tracking

From reward claims to profile linkage, every scan ties back to your loyalty program and provides valuable behavioral data. Fully trackable and easy to deploy, UniQodes bring precision, interactivity, and measurable engagement to your points program and overall loyalty system.

Coupons

Distribute targeted offers with NeoDay’s flexible digital coupon engine. Whether you’re driving urgency, rewarding loyalty, or boosting specific products, our system supports personalized coupons delivered via email or in-app.


Seamless integration with your rewards program

Choose from single-use or batch codes in QR, barcode, or alphanumeric formats, fully ready for POS integration. Real-time validation and performance tracking connect each coupon directly to your loyalty points program, ensuring measurable results.

A NeoDay digital loyalty coupon showing a reward for a JBL Go 3 speaker with a QR code, a claim code, and instructions for a cashier

10-week implementation

Most loyalty program integrations take six months— while NeoDay’s structured implementation process can launch yours in 10-weeks with seamless data migration, design, and training. 

Cut IT dependency

NeoDay’s user-friendly back office and out-of-the-box frontend let marketers manage loyalty campaigns independently, with no need for developers or extra support.

Superior gamification

NeoDay’s multiple gamification capabilities help build meaningful customer relationships. Powered by Neod.AI, it can personalize campaigns and predict customer needs. 

Learn more about our platform

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