The Black Release: Discover NeoDay's latest product updates

The latest product update (called: Black Release) is another step in our journey to help companies engage with their existing customer. Discover what this update is about and unveil the capabilities of NeoDay's Black Release, designed to give you more control, mind-blowing personalization capabilities while reducing your IT dependencies even further.

Reduce Churn: Flexible Tiering

Tiering is one of the most important parts of a good loyalty program, and NeoDay's Black Release takes it to the next level with Flexible Tiering. By rewarding customers for both engagement and spending, tiered programs can significantly boost retention, increase lifetime value, and drive stronger brand advocacy. Flexible Tiering allows businesses to reward any broad range of behaviors, ensuring the system aligns perfectly with strategic goals.

Customers gain a sense of achievement and exclusivity through emotional incentives combined with tangible benefits such as bigger discounts, early access, or premium perks. NeoDay's sleek interface makes each tier and its perks stand out, motivating users to remain engaged and loyal to your brand. This capability not only helps you connect with your customers deeper level, but it also helps your business grow its revenue over time.

Repeated App Visits: Rewards Calendar

The Rewards Calendar is designed to keep your brand at the forefront of your customers' minds every day. Seasonal campaigns have always been a powerful tool to get people interested, but NeoDay's Rewards Calendar makes opening an actual advent calendar feel just as exciting. This capability creates a delightful experience that encourages users to return daily for new rewards, significantly boosting app engagement.

The Rewards Calendar can be customized in a lot of ways, making it perfect for holidays and other special events. Whether planning for Black Friday, Easter, summer, or any significant event, you can tailor the calendar to fit any duration. With its simple drag-and-drop customization, you can easily make a visually impressive Rewards Calendar that perfectly aligns with your brand’s look and feel.

Increase Engagement: Wheel of Fortune 2.0

NeoDay's Wheel of Fortune 2.0 influences over 20 years of in-house loyalty marketing experience to bring small changes that produce huge benefits. By integrating a swipeable interface and a sleek layout that displays only part of the wheel, the experience is modernized and suspenseful. The partially hidden prizes keep users on the edge of their seats by making them want to win.

The swipe-to-spin mechanic introduces an interactive, sweepstake-style element, allowing users to feel more personally involved in the outcome. This innovative approach reduces negative emotions associated with not hitting the ideal prize, leading to a significant increase in repeat engagement with campaigns. Wheel of Fortune 2.0 is a powerful tool to enhance user interaction and drive engagement.

Maximize Customer Satisfaction: Points to Discount Slider

Loyalty programs are most effective when customers actively collect and redeem their rewards. NeoDay's Points to Discount Slider lets customers to decide how they spend their loyalty currency, which drives greater satisfaction with the program. By allowing customers to use their earned currency on their terms, they are more likely to use it often because they know they can get the most out of their rewards.

The Reward Shop back-office configuration gives you full control over the process, enabling you to set both lower and upper limits for the slider. This ensures precise control over the discount range available for purchase with loyalty points while still offering flexibility to the customer. This capability not only maximizes customer satisfaction but also strengthens loyalty every time they interact with your program.

Reduce IT Costs: Flexible Event Triggers

NeoDay's Flexible Event Triggers reduce IT costs by simplifying at the back-end office, how customers engage with your loyalty program. This capability allows you to define how various actions, such as a purchase or an app interaction, should trigger a reward without requiring complex IT investments.

Setting up Flexible Event Triggers is simple. You can choose the action that should trigger a reward, set conditions based on variable or fixed values, and let NeoDay handle the rest. This guarantees a smooth, rewarding experience for your customers while reducing operational complexities. Customizing rewards based on event values, like total spend or visit regularity, opens up a world of possibilities for creating personalized and engaging loyalty programs.

Try NeoDay Today!

NeoDay’s Black Release is here to help businesses personalize their loyalty programs, gain more control over campaigns, and reduce IT costs. Curious to see how it looks for your brand? Book a personalized demo with our loyalty experts with just one click!