Layer 1: Loyalty
Earn points. Unlock tiers. Come back.
Points, tiers, and rewards that reduce churn, keep customers active, and drive repeat visits. Ready in 10 weeks. No IT complexity required.



Platform capabilities
One back-office. Full control.
Your marketing team runs the show from campaign design to compliance. See some capability highlights below.
Member cards
Your loyalty program foundation. Deliver a branded, scannable card with tier-based variations in QR, barcode, or alphanumeric format. Customizable in real time to reflect tier changes, seasonal campaigns, or exclusive member perks.

Points & tiers
The engine that keeps customers enrolled and coming back. Define exactly how points are earned and redeemed, set tier thresholds, and reward progress with benefits that motivate customers to stay active.

Rewards
Coupons, vouchers, and digital offers that reward the right behaviour at the right time. Choose from single-use or batch codes in QR, barcode, or alphanumeric format, fully configured for your campaign goals. Delivered via app, email, or POS.

Built-in reward shop
Make your members redeem points for products, perks, or rewards and directly use them in a reward shop. Integrates with unlimited reward partners and supports multiple currencies and customer segments.

Rewards
Coupons, vouchers, and digital offers that reward the right behaviour at the right time. Choose from single-use or batch codes in QR, barcode, or alphanumeric format, fully configured for your campaign goals. Delivered via app, email, or POS.

Member cards
Your loyalty program foundation. Deliver a branded, scannable card with tier-based variations in QR, barcode, or alphanumeric format. Customizable in real time to reflect tier changes, seasonal campaigns, or exclusive member perks.

Points & tiers
The engine that keeps customers enrolled and coming back. Define exactly how points are earned and redeemed, set tier thresholds, and reward progress with benefits that motivate customers to stay active.

Rewards
Coupons, vouchers, and digital offers that reward the right behaviour at the right time. Choose from single-use or batch codes in QR, barcode, or alphanumeric format, fully configured for your campaign goals. Delivered via app, email, or POS.

Reward shop
Make your members redeem points for products, perks, or rewards and directly use them in a reward shop. Integrates with unlimited reward partners and supports multiple currencies and customer segments.

Rewards
Coupons, vouchers, and digital offers that reward the right behaviour at the right time. Choose from single-use or batch codes in QR, barcode, or alphanumeric format, fully configured for your campaign goals. Delivered via app, email, or POS.

Member cards
Your loyalty program foundation. Deliver a branded, scannable card with tier-based variations in QR, barcode, or alphanumeric format. Customizable in real time to reflect tier changes, seasonal campaigns, or exclusive member perks.

Points & tiers
The engine that keeps customers enrolled and coming back. Define exactly how points are earned and redeemed, set tier thresholds, and reward progress with benefits that motivate customers to stay active.

Rewards
Coupons, vouchers, and digital offers that reward the right behaviour at the right time. Choose from single-use or batch codes in QR, barcode, or alphanumeric format, fully configured for your campaign goals. Delivered via app, email, or POS.

Reward shop
Make your members redeem points for products, perks, or rewards and directly use them in a reward shop. Integrates with unlimited reward partners and supports multiple currencies and customer segments.

Case Studies
Proven Results. Leading Brands.
See how leading brands deploy NeoDay to drive measurable engagement and retention.

Food retail
Tesco
+100K app downloads and +2M interactions. NeoDay helped Tesco shift Clubcard users from plastic to digital through gamified loyalty campaigns, delivering ROI within 3 months.
Learn More

FMCG
Heineken
+15% of users buying more. NeoDay helped Heineken connect retail purchases to bar visits, building 400,000 active users and serving over 2 million beers with earned credits.
Learn More
Case Studies
Proven Results. Leading Brands.
See how leading brands deploy NeoDay to drive measurable engagement and retention.

Food retail
Tesco
+100K app downloads and +2M interactions. NeoDay helped Tesco shift Clubcard users from plastic to digital through gamified loyalty campaigns, delivering ROI within 3 months.
Learn More

FMCG
Heineken
+15% of users buying more. NeoDay helped Heineken connect retail purchases to bar visits, building 400,000 active users and serving over 2 million beers with earned credits.
Learn More
Case Studies
Proven Results. Leading Brands.
See how leading brands deploy NeoDay to drive measurable engagement and retention.

Food retail
Tesco
+100K app downloads and +2M interactions. NeoDay helped Tesco shift Clubcard users from plastic to digital through gamified loyalty campaigns, delivering ROI within 3 months.
Learn More

FMCG
Heineken
+15% of users buying more. NeoDay helped Heineken connect retail purchases to bar visits, building 400,000 active users and serving over 2 million beers with earned credits.
Learn More


Intelligence layer
NeoD.ai - intelligence built into loyalty.
Personalize in real time, predict behavior, and optimize campaign performance - turning data into action.
Next-best offers
Show personalized offers at the right moment, across every channel.
Churn risk signals
Detect drop-off early and trigger retention flows before users disappear.
Campaign tuning
Auto-tune segments, timing, and rules based on performance data.
Smarter gamification
Personalize challenges
and rewards to keep engagement high.
Intelligence layer
NeoD.ai - intelligence built into loyalty.
Personalize in real time, predict behavior, and optimize campaign performance - turning data into action.
Next-best offers
Show personalized offers at the right moment, across every channel.
Churn risk signals
Detect drop-off early and trigger retention flows before users disappear.
Campaign tuning
Auto-tune segments, timing, and rules based on performance data.
Smarter gamification
Personalize challenges
and rewards to keep engagement high.
Intelligence layer
NeoD.ai - intelligence built into loyalty.
Personalize in real time, predict behavior, and optimize campaign performance - turning data into action.
Next-best offers
Show personalized offers at the right moment, across every channel.
Churn risk signals
Detect drop-off early and trigger retention flows before users disappear.
Campaign tuning
Auto-tune segments, timing, and rules based on performance data.
Smarter gamification
Personalize challenges
and rewards to keep engagement high.

Layered approach
A loyalty mechanic for every KPI.
One-size-fits-all loyalty doesn't move the needle. NeoDay targets each KPI with the right mechanic, at the right frequency. Points and tiers keep customers enrolled. Gamification keeps them engaged. AI keeps it personal. NeoDay does all three.

Layered approach
A loyalty mechanic for every KPI.
One-size-fits-all loyalty doesn't move the needle. NeoDay targets each KPI with the right mechanic, at the right frequency. Points and tiers keep customers enrolled. Gamification keeps them engaged. AI keeps it personal. NeoDay does all three.






